Equipment

Fujikura debuts new Ventus Blue shaft for 2024

Published

3 weeks ago

Jan 23, 2024

Fujikura is reprising its massively popular Ventus line of shafts for 2024, beginning with Ventus Blue. The company touts the same feel as the original mid-launch/low-spin Ventus Blue profile with performance increases.

From Velocore to Velocore+

Leveraging the DNA of the 2018 Ventus Blue shaft, the 2024 Ventus creates an even more stable and consistent platform thanks to Velocore+.

As a refresher, introduced with the original Ventus, Velocore is a multi-material bias core construction technique designed to deliver clubface stability and more center-face contact for tighter down-range dispersion.

The next generation of Velocore is Velocore+, which sees the multi-material bias core re-engineered for greater feel and stability. According to Fujikura, Velocore+ delivers even tighter dispersion and greater ball speeds.

Brian Knudson, GolfWRX’s Resident Club Junkie, caught up with Fujikura’s Spencer Reynolds, the company’s product and brand manager, to learn more at the PGA Show. Check out their chat below.

What Fujikura says

“Ventus launched on global Tours in 2018 and has been the absolute standard in wood shaft performance ever since,” says Spencer Reynolds. “With this iteration, we set out to improve the original model by incorporating the new material and technology advancements we’ve pioneered over the last six years.”

“In player testing we achieved our target launch and spin numbers consistent with the original Ventus Blue, but increased ball speeds and tightened dispersion, giving players enhanced performance in the areas that matter most. More speed, more distance and improved accuracy.”

Pricing, specs, availability

Weights: 52-94 grams
Flexes: R2-X
Price: $350
At retail: February 29

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Equipment

Spotted: 2024 Fujikura Ventus Blue shaft on tour

Published

15 mins ago

Feb 13, 2024

Brian Knudson

We got a sneak peek at the new Ventus Blue shaft from Fujikura a few weeks ago, and we are now seeing out on tour for the best players in the world to test.

This week at the Genesis Invitational, the crew from Fujikura is in attendance and excited for the new shaft to make its debut. The new Ventus Blue shaft will have a very similar profile to the current Ventus Blue and should offer players launch and spin numbers that are comparable. What Fujikura has improved is the internal technology, VeloCore, that has made the Ventus and Ventus TR shafts so popular on tour and in fittings all over the world.

We asked Fujikura’s Spencer Reynolds about the new Ventus Blue and VeloCore Plus:

“The key to this one is really new technology…This will be our first profile to feature what we call VeloCore Plus. What we did is we took the original profile of the original Blue we launched…back in 2018 on global tours. So over the last handful of years, we’ve learned a lot about material integration and material layouts and kind of where we can push the envelope a little bit.

“And we wanted to keep a similar profile that gave similar feel, launch, and spin numbers but we wanted to tighten the dispersion and increase the speed. We figured out how to do that and we kinda reengineered VeloCore a bit. We took the key elements…full -length pitch material and then the 40-ton material…we took those key elements and enhanced some of those. We…increased the tonnage and increased the strength of those materials.

“Then we added a third material as a bias core to essentially give it a really solid feel. I think it’s what we’re left with is a profile that bumps up speed, increases accuracy, tightens dispersion, and has incredible feel to it. So what we found in player testing was increases in speed, and a lot of the feedback we got from feel was it just feels tighter than the original — not stiffer, still kind of the same bend profile, softer in the handle, stiff in the mid, ultra-stiff in the tip — but just an overall tighter feeling to the shaft.

“So we tested it. We’re psyched about it. Obviously excited to have it out here on tour, and we’re ready to rock and roll.”

This new Ventus Blue even sports a new matte blue paint that is lighter than the original and has a slightly different “Ventus” text near the center of the shaft. Fujikura also made some slight tweaks to the Ventus logo near the grip, adding some different micro-texture to the silver graphic.

This new Ventus Blue with VeloCore Plus should be out to Fujikura dealers at the end of February.

Check out the rest of our photos from the 2024 Genesis Invitational

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Spotted: Tiger Woods in Sun Day Red shoes, apparel at Genesis

Published

5 hours ago

Feb 13, 2024

GolfWRX Staff

After last night’s brand launch event, we fully expected Tiger Woods to arrive at Riviera for practice rounds ahead of the Genesis Invitational in Sun Day Red apparel.

What was less certain — perhaps unlikely, depending on who you talked to — was that the 15-time major winner and recent FootJoy Premiere Series enthusiast would sport Sun Day Red footwear.

However, Woods is doing just that, as evidenced by these shots from our tour photographer.

While we don’t have product details for the new shoes — or much in the lineup, really — we do know product will be available at retail starting May 1. Additionally, polos will cost between $115 and $175, cashmere sweaters will be $250 to $350, per a New York Times report.